2025 Beauty Trends Predictions

Beauty

February 28th, 2024

Written by: Ashleigh Torres

This post is all about 2025 Beauty Trends Predictions

Beauty trends come and go faster than my willpower in a Sephora checkout line. One minute, we’re bathing in blush, and pretending we never overdid the highlighter in 2016. But 2025? Oh, she’s bringing the good stuff. Let’s dive in!

✨ 1. Satin Skin – The Trend Textured Skin Deserves

Glazed donut skin was cute until I realized my textured skin looked more like a glazed croissant. Thankfully, satin skin is taking over in 2025.

The perfect mix of glow and matte. It’s giving lit-from-within.

How to Get the Look:

✔️ Hydrating but lightweight base ✔️ A satin-finish foundation (matte but not dry, glowy but not greasy) ✔️ Strategic powdering—just the T-zone, babes

Products I’m Eyeing:

🍷 2. Berry & Plum Makeup – The Color of 2025?

We’re leaving “clean girl” beige behind and stepping into moody berry hues. Plum eyeliners, wine-stained lips, and blush shades—I’m in!

Perfect for fall and winter especially, and honestly? A refreshing break from the pink overload of the past few years.

How to Wear It:

✔️ Soft, diffused berry lips (not 2010s liquid lipstick levels) ✔️ A wash of plum shadow for a sultry eye ✔️ Just a hint of berry blush—not full-blown blush blindness

Inspo:

💦 3. Skin-First Cosmetics – Hybrid Everything

We’ve been flirting with skin-first makeup for a while, but in 2025, it’s here to stay. Hybrid products (think: foundations with skincare benefits, blushes that protect, SPF-infused everything) are taking over.

Because honestly, why should we have to choose between looking good now and aging gracefully later?

Must-Try Products:

✔️ Blushes that double as SPF✔️ Skin-loving infused foundations ✔️ Lip balms/glosses that actually repair (and not just sit there looking cute)

💋 4. Bold Lip, No Eye Makeup – A Moment for the Lips

Okay, hear me out—no mascara, no eyeshadow, just a bold lip. I was skeptical, but something about this just screams effortless sophistication.

It’s giving “I’m too chic for a 5-step eye look” but still looks intentional. Perfect for those “I overslept but still want to look put-together” moments.

Best Shades for This Trend:

✔️ Classic red ✔️ Deep berry ✔️ Muted brown tones (for my 90s girlies)

❄️ 5. Cool-Toned Makeup – For My Cool Skinned Ladies

It’s time to retire the endless sea of warm browns and golden tones because cool-toned makeup is making a comeback.

I’m talking taupe eyeshadows and lipstick, cool-toned contours, and mauve blushes—finally, something for my cool-toned besties who’ve been struggling in an orange-toned world.

Cool-Toned Essentials:

✔️ A dusty mauve blush ✔️ A soft taupe eyeshadow for everyday chic ✔️ A cool-toned contour (RIP orange bronzers)

🩷 6. Minimal Blush (Hopefully)

I love a good flush of color, but the blush blindness of 2023-24? Yeah, I never jumped on that bandwagon.

In 2025, it’s all about a subtle wash of blush—just enough to bring life to your face but not so much that you look like you lost a fight with your blush.

How to Apply It Right:

✔️ A light hand (less is more) ✔️ Blending on the high points of your cheekbones for a natural lift ✔️ Cream blushes for a soft, skin-like finish

🌟 7. 80s Ethereal Makeup – Shimmer is Back

Shimmery, soft-focus eyes and ethereal glow? Kind of obsessed.

It’s like 80s makeup got a modern update—think angelic, not disco queen.

Key Products:

✔️ Soft, shimmery lid shades ✔️ A sheer glossy lip ✔️ A hint of pastel (without looking like a 6-year-old playing with makeup)

🛁 8. Body & Scalp Care – Skincare Isn’t Just for Your Face

We’ve been neglecting the rest of our skin for too long, and 2025 is finally saying it’s time to care for your whole body.

Body serums, scalp treatments, and targeted skincare for everything below the chin. This makes my Esthetician self happy.

Must-Try Routines:

✔️ Scalp exfoliating for healthy scalp + hair ✔️ Body exfoliation + hydration (goodbye, crepey skin) ✔️ SPF… everywhere

🏛️ 9. Goddess Core – The Ultimate Soft Glam Aesthetic

Pinterest has spoken, and Goddess Core is the vibe for 2025. Think soft, feminine, mythical beauty—like you just stepped out of a Renaissance painting.

Soft curls, dewy skin, and barely-there makeup that somehow looks effortlessly expensive? Yes, please.

How to Channel Goddess Core:

✔️ Soft, voluminous curls ✔️ Sheer, glowing skin ✔️ Draped fabrics & ethereal accessories

Final Thoughts: Are We Loving 2025’s Beauty Trends?

Honestly? I think 2025 is shaping up to be a great year for beauty. More balance, less over-the-top TikTok trends (hopefully), and a return to looks that feel wearable but elevated.

Which trend are you most excited to try? Or which one is making you clutch your pearls (or should I say makeup brushes)? Share your thoughts in the comments! 👀💄